The site is for a handmade soap business called Alder & Ash Sea based in Oregon. They specialize in small-batch artisan soap made with natural ingredients.
The design looks clean and minimal with natural earth tones matching the products. Navigation is simple with categories along the top for exploring the different soap scents and types.
They have a nice selection of soap varieties including goat’s milk, shea butter, charcoal, sea clay and more. Popular scent profiles like citrus, woodsy, floral. They also offer soap making kits and bath bombs.
Product photos show the artistic detail and textures of each soap design. Ingredients and details are listed for each.
They don’t provide much detailed information about the company or founding story but focus on letting the products be the star.
Checkout looks simple with standard shipping/billing forms. They take PayPal and major credit cards.
Overall it’s an effective simple site for a small handcrafted soap business. The clean design lets the products shine and makes navigation intuitive. More background on the artisans themselves could strengthen the branding but the products seem nice and they make it easy to browse and purchase. A quality site for this type of niche handmade goods business.
Steamed Penn Cove Clams
$22.00
Tempura Vegetables
$11.00
West Coast Toast*
$16.00
RAW BAR
Puget Sound Oysters*
- $22.00
- $39.00
Ahi Tuna Tartare*
$22.00
Chilled Dungeness Crab
$28.00
Grand Platter*
$85.00
SALADS
Wedge
$16.00
Baby Gem Caesar
$15.00
Chopped Salad*
$21.00
Roasted Delicata Squash & Beet Salad
$18.00
SANDWICHES
Crispy Chicken
$18.00
Club Sandwich
$18.00
Alder & Ash Burger
$23.00
MAINS
Roasted Cauliflower
$23.00
Chicken Paillard
$25.00
Pappardelle Bolognese
$28.00
Mushroom Risotto
$26.00
Dungeness Crab Cake
$31.00
Ahi Tuna Poké*
$26.00
Fish & Chips
$21.00
Snake River Wagyu Bavette Steak Frites*
$39.00
Chinook Salmon*
$35.00
